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How do business travelers book their hotel?

Categories: Published on June 27, 2017
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FASTBOOKING Webinar: let’s learn!

Categories: Published on June 27, 2017

For a few month now, FASTBOOKING has been offering free Webinars on topics relevant to independent hoteliers. The growing importance of a hotel's digital strategy raises interest in the industry to learn new technics and tips to attract travelers. These short-format trainings are… + Read More

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FASTBOOKING partners with VeryChic

Categories: Published on June 27, 2017

Want to reach more upscale segment clients? NEW! VeryChic.com channel now available! VeryChic.com is a members only club that offers exclusive deals in extraordinary hotels to its 6 million members. Already over 4000 partner hotels optimise their distribution and target new upscale segment… + Read More

digital tips

5 steps to building a successful special offers strategy

Categories: Published on April 25, 2017

Today’s distribution landscape makes it difficult for independent hotels to take back control of their own distribution and to stand out from OTAs. Price is the first decision criteria for travellers in the hotel reservation journey. They are looking for the best deal. Have you always… + Read More

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Hoteliers focus on optimising Digital Distribution

Categories: Published on April 25, 2017

Latest Digital Distribution Trends with practical and actionable techniques to aid hoteliers to optimise digital channels and maximise profitability  Distribution is crucial to the success of any hotel, and digital marketing for hotels is becoming increasingly complex. To define its… + Read More

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Metasearch: the winning approach to direct bookings

Categories: Published on April 12, 2017

Technology has consistently changed our approach to the ways we manage and do business. As consumers are always connected to their digital channels, their habits are constantly evolving. These constant shifts have challenged the hospitality industry to keep pace with new technology and… + Read More

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FASTBOOKING DIGITAL ACADEMY: improving hoteliers’ performance

Categories: Published on February 14, 2017

A surge of new technologies, transforming economic contexts, ever more eager competitors and distributors... the stakes are multiple for hotel owners today. As a consequence, it's important to stand out. However, optimising your RevPar, increasing your visibility, managing your on-line… + Read More

digital tips seo

7 tips to enhance your SEO

Categories: Published on February 14, 2017

SEO, or Search Engine Optimization, is the set of marketing and technology best practices to improve the positioning of a website in the natural results of search engines: this is called natural or organic SEO. In contrast to paid indexing (PPC), which allows you to position the website of… + Read More

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HOTEL WEBSITE: Improving the user experience

Categories: Published on February 13, 2017

Mr Agustino Fernando, General Manager of E-commerce & Revenue Management of Santika Indonesia Hotels & Resorts, shared his experience on the effectiveness and efficiency of a state-of-the-art website solution that drives direct booking. He stressed the importance on the enhancement… + Read More

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The importance of e-Reputation

Categories: Published on February 13, 2017

According to research, 76% of travellers are willing to pay more for a hotel with better reviews. Hotels should make use of any opportunity to encourage their guests to actively write reviews of their stay as an overwhelming majority of reviews are positive. FASTBOOKING hotels using the… + Read More

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