Archive - Categories : FASTBOOKING News


Google Hotel Ads: an indispensable tool for your direct sales

Categories: Published on December 15, 2016

FASTBOOKING was one of the first French operators in the industry to be certified as a Google Premier Partner: this means that they truly recognize FASTBOOKING's know-how regarding web-turnover generation for hotel owners. Google Hotel Ads: a new way to boost your direct sales Google Hotel Ads allow you to post your hotel on Google and Google Maps, no matter what medium… + Read More


How can Retargeting significantly increase revenues generated by your website?

Categories: Published on December 13, 2016

Did you know that there are marketing techniques that can help you anticipate the accommodation needs of internet users? Today it is possible to be proactive and to make your hotel visible before clients look at your website and even before they start researching possible accommodation, thanks to an internet behaviour analysis. For example, purchasing an airplane ticket and researching a… + Read More

OTA consolidation bad news for hotel operators: report

Categories: Published on July 13, 2015

While online travel agents (OTAs) have transformed the travel industry, their impact on ancillary sectors such as hotel operators has not been entirely positive, according to a new report published by global hotel consultancy HVS.  The report found that OTAs such as Priceline and Expedia have become ever-more powerful as a result of strategic acquisitions of smaller, regional players with Priceline… + Read More

Hotel convertion rate Infographic

How to double your conversion rate when you are a hotel group

Categories: Published on July 2, 2015

Hotel groups: 5 steps to double your conversion rate

Categories: Published on July 2, 2015

Improve online visibility, develop bookings and improve margins. Here is a 5-steps strategy you should adopt to reach your goal. Create individual hotels websites Your group website gives a complete but quick overview of your offer. An individual website for every hotel will let users discover it more deeply, in a distraction free environment. Let’s be honest: even with famous hotel… + Read More


Q&A: Accor’s Vivek Badrinath on distribution

Categories: Published on June 18, 2015

PARIS—Vivek Badrinath, deputy CEO of newly rebranded AccorHotels, is taking the company on a leap of faith into the digital landscape. The former telecommunications executive (former deputy CEO of innovation, marketing and technologies at telecommunications company Orange) was charged on his arrival to the French hotel giant 18 months ago to revolutionize its distribution landscape. He and his team are making headway,… + Read More

Market News

France: Suppression de la clause de parité tarifaire

Categories: Published on June 12, 2015

Cher client-partenaire, L’Assemblée Nationale a voté cette semaine un article instaurant entre les hôtels et les plateformes de réservation hôtelière un "contrat de mandat" visant à laisser l’hôtelier libre de proposer à ses clients les avantages tarifaires de son choix, ainsi que la suppression de la clause de parité tarifaire avec les centrales de réservation. Cela constitue une évolution majeure pour le… + Read More

FASTBOOKING leads you higher with Marketplace

Categories: Published on June 2, 2015

Pioneers. Since its inception in 2000, FASTBOOKING has made a promise. A promise to open up new territories, and pave the way for you to enjoy the most efficient, the most innovative, the most forward-thinking solutions for your online distribution. Today, we are thrilled to announce that we are ready to connect you with the newest addition to our partners… + Read More


New travel rip-off: Hidden hotel fees

Categories: Published on May 28, 2015

Budget-conscious travelers beware: Sneaky added "hotel" and "resort fees" are proliferating. And although the federal government demands clear disclosure of these add-on charges, consumers who book online say the fees are so cleverly sandwiched into the deal that they are often missed until it's too late -- sometimes until they're slapped onto hotel bills at the end of a stay. "This… + Read More

#ATM Dubaï

Categories: Published on May 5, 2015

We are in Dubaï too #ATM Smile! + Read More

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