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8 tips to improve your competitiveness and attractiveness

Categories: Published on October 1, 2017

Today, a hotel’s pricing strategy is defined according to 3 main criteria: Segmentation: who are the customers you are targeting and what they can afford or are willing to pay Demand: the volume of travelers looking to stay in a hotel at a given price in a given time period, and for a location Market offers: in another word, your competitors   As a Revenue… + Read More

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The Royal Monceau Raffles Paris gets a new look

Categories: Published on September 22, 2017

Just a few days away from Paris fashion week, the main hotels from the City of Lights are preparing to fill up. For this occasion, the legendary Parisian Royal Monceau Palace website has been redesigned and offers a new haute couture online showcase! The Royal Monceau, renovated in 2012 by Philippe Stark, is a jewel of luxury that combines a tradition… + Read More

digital tips

How to attract Corporate travelers to your hotel?

Categories: Published on June 27, 2017

By 2016, business travel spending was US $ 1,300 billion, and the Global Business Travelers Association expects it to grow by 6% by 2020. Are business clients an opportunity for independent hotels and how can you capture it? Breakfast on-the-go, early departure, quick check-in..., business customers are often easy to manage. Moreover, this clientele tends to spend more on additional services during… + Read More

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How do business travelers book their hotel?

Categories: Published on June 27, 2017
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FASTBOOKING Webinar: let’s learn!

Categories: Published on June 27, 2017

For a few month now, FASTBOOKING has been offering free Webinars on topics relevant to independent hoteliers. The growing importance of a hotel's digital strategy raises interest in the industry to learn new technics and tips to attract travelers. These short-format trainings are particularly favoured by hoteliers whose time is precious but who need to keep up-to-date with market innovations. In less… + Read More

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Metasearch: the winning approach to direct bookings

Categories: Published on April 12, 2017

Technology has consistently changed our approach to the ways we manage and do business. As consumers are always connected to their digital channels, their habits are constantly evolving. These constant shifts have challenged the hospitality industry to keep pace with new technology and trends so as to compete in the online community space. Optimising a hotel’s online distribution to drive more… + Read More

market-news

HotStats European Chain Hotels Market Review – April 2015

Categories: Published on May 28, 2015

Both Barcelona and Brussels hoteliers reported significant year-on-year increases in gross operating profit per available room (GOPPAR) of 30.5% and 34.7% respectively, according to the latest data from HotStats. April was a strong month for hotels in the Catalan capital with rises in average room rate (ARR) of 11.6% and occupancy of 3.7 percentage points, leading to a rooms revenue per… + Read More

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Expedia gives up on China partner, sells off $671M majority stake in eLong

Categories: Published on May 28, 2015

Ctrip, China’s top travel site, this afternoon announced it has taken a US$400 million stake in long-time arch-rival eLong. The deal, which closed today, was done by acquiring eLong shares from Expedia. Ctrip now has a 37.6 percent stake in its erstwhile rival. Expedia has sold off its entire 62.4 percent stake in eLong, worth US$671 million, by selling the remaining shares… + Read More

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TripAdvisor puts new focus on Chinese market with rebranding, app

Categories: Published on May 28, 2015

Newton-based travel website TripAdvisor said Wednesday that it unveiled a new brand name for Chinese-speaking customers and released a new mobile app to serve those users. TripAdvisor's (Nasdaq: TRIP) new Chinese brand would be known as "Mao Tu Ying" — a phonetic word play combining the Chinese characters for “owl” with the Chinese character for “journey." + Read More

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Positive March 2015 Performance for Hotel Industry in Americas Region

Categories: Published on May 4, 2015

The Americas region recorded positive results in the three key performance metrics when reported in U.S. dollars during March 2015, according to data compiled by STR, Inc. and STR Global. Compared to March 2014, the Americas region reported a 2.2-percent increase in occupancy to 66.6 percent, a 4.1-percent increase in average daily rate to US$122.35 and a 6.3-percent increase in revenue… + Read More

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