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digital tips

How to attract Corporate travelers to your hotel?

Categories: Published on June 27, 2017

By 2016, business travel spending was US $ 1,300 billion, and the Global Business Travelers Association expects it to grow by 6% by 2020. Are business clients an opportunity for independent hotels and how can you capture it? Breakfast on-the-go, early departure, quick check-in..., business customers are often easy to manage. Moreover, this clientele tends to spend more on additional services during… + Read More

partnership-connectivity

FASTBOOKING & Smart ehotels: Relax, we make GDS easy for you!

Categories: Published on June 27, 2017

  To enable hoteliers to leverage on GDS sales opportunities, FASTBOOKING has partnered with Smart ehotels to help independently owned hotels and small hotel chains maximize their visibility and gain time and resources by outsourcing the management of the RFP process to Smart ehotels. Since 2004, Smart ehotels has focused on boosting the visibility of negotiated rates via GDS channels. Thanks to… + Read More

infographie GDS - EN 1000

How do business travelers book their hotel?

Categories: Published on June 27, 2017
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FASTBOOKING Webinar: let’s learn!

Categories: Published on June 27, 2017

For a few month now, FASTBOOKING has been offering free Webinars on topics relevant to independent hoteliers. The growing importance of a hotel's digital strategy raises interest in the industry to learn new technics and tips to attract travelers. These short-format trainings are particularly favoured by hoteliers whose time is precious but who need to keep up-to-date with market innovations. In less… + Read More

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FASTBOOKING partners with VeryChic

Categories: Published on June 27, 2017

Want to reach more upscale segment clients? NEW! VeryChic.com channel now available! VeryChic.com is a members only club that offers exclusive deals in extraordinary hotels to its 6 million members. Already over 4000 partner hotels optimise their distribution and target new upscale segment clients via VeryChic. Among them...   CAPE & KANTARY HOTELS ***** "Very Chic – fast, furious and fabulous! These guys know how… + Read More

digital tips

5 steps to building a successful special offers strategy

Categories: Published on April 25, 2017

Today’s distribution landscape makes it difficult for independent hotels to take back control of their own distribution and to stand out from OTAs. Price is the first decision criteria for travellers in the hotel reservation journey. They are looking for the best deal. Have you always wondered how to make special offers that will convert more travellers into customers?   Here are… + Read More

laurent elbaz

Distribution Manager: my 5 favorite features

Categories: Published on April 25, 2017

A short walk from the famous Brasserie Georges, in the city of Lyon in France, we met Laurent Elbaz. In charge of the Revenue Management and the digital strategy of the Authentik Hotels group, Laurent shared with us 5 features of the FASTBOOKING Distribution Manager that make his work easier.   We chose to migrate from the Channel Manager to the new… + Read More

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Hoteliers focus on optimising Digital Distribution

Categories: Published on April 25, 2017

Latest Digital Distribution Trends with practical and actionable techniques to aid hoteliers to optimise digital channels and maximise profitability  Distribution is crucial to the success of any hotel, and digital marketing for hotels is becoming increasingly complex. To define its strategy to compete for guests in digital communities that emerge daily is a challenge for hoteliers.   The owners of establishments for independent/local… + Read More

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FASTBOOKING DIGITAL ACADEMY: improving hoteliers’ performance

Categories: Published on February 14, 2017

A surge of new technologies, transforming economic contexts, ever more eager competitors and distributors... the stakes are multiple for hotel owners today. As a consequence, it's important to stand out. However, optimising your RevPar, increasing your visibility, managing your on-line reputation - all essential elements to increase direct sales - can be confusing and puzzling! To help hotels, FASTBOOKING has launched its Digital… + Read More

digital tips seo

7 tips to enhance your SEO

Categories: Published on February 14, 2017

SEO, or Search Engine Optimization, is the set of marketing and technology best practices to improve the positioning of a website in the natural results of search engines: this is called natural or organic SEO. In contrast to paid indexing (PPC), which allows you to position the website of your hotel at the top of pages Google pages. Although the portion… + Read More

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