Metasearch Marketing EN

Metasearch Marketing

Metasearch: the winning approach to direct bookings

TripAdvisor, Google Hotels Ads, Trivago, Kayak... Travelers favor metasearch, that are therefore vital in today's hotel distribution landscape! In order to help you leverage Metasearch sales opportunities, FASTBOOKING propose 2 solutions : Direct Link and MetaGenius.
Hadrien Lanne, Head of Traffic Acquisition

Frequently Asked Questions

What is the difference between Direct Link and MetaGenius?

Direct Link is a managed service with a commission-based model. No need for internal ressource : FASTBOOKING team take care of everything from connection to campaign management. You don’t pay for clicks, you only pay a commission on consumed bookings.
MetaGenius is a metasearch management platform, allowing you to self manage your budget and campaigns.

Can I target specific market, for example China?

Yes. You can target all those countries whose language is compatible with your Booking Engine.

Do I have the visibility on my performance?

Of course, thanks to reports, you can check your campaigns performance.

Can I target a specific Metasearch?

Yes; According to your target market you can select the most appropriate Metasearch.

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RT Full room of within the office at the Hotel Digital Lab Singapore today! Special thanks to…

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First day at with our friends from Haven't had a chance to visit us on booth 265? Let's ca…

Hotel Digital Lab Dublin: watch the conference replay!

Published on July 27, 2018

Distribution is crucial to the success of any hotel, and digital marketing for hotels is becoming increasingly sophisticated. FASTBOOKING & Availpro,… + Read More

Distribution is crucial to the success of any hotel, and digital marketing for hotels is becoming increasingly sophisticated. FASTBOOKING & Availpro, in partnership with major Hospitality Industry specialists from Adroll, Facebook, Google and The Hotels Network, shared a different path for hoteliers to optimise their digital distribution to gain a healthy…

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Hotel Digital Lab London – How to increase profit in a digital and data-driven world

Published on July 26, 2018

The day after Dublin, the Hotel Digital Lab 2018 edition’s European swing continued in London. Delegates converged on the plush Sofitel St… + Read More

The day after Dublin, the Hotel Digital Lab 2018 edition’s European swing continued in London. Delegates converged on the plush Sofitel St James hotel seeking advice on the best ways to leverage technology and digital marketing to increase hotel sales, and how to find a healthy balance between direct and indirect bookings.…

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ENHANCE THE BOOKING SEQUENCE INFRASTRUCTURE RETAIN YOUR GUESTS

Published on April 11, 2018

FASTBOOKING and Serenata join forces to enhance Hotel’s Direct Booking with seamless connectivity and the best-in-class solutions. FASTBOOKING and Serenata… + Read More

FASTBOOKING and Serenata join forces to enhance Hotel’s Direct Booking with seamless connectivity and the best-in-class solutions. FASTBOOKING and Serenata join forces to enhance hotel’s direct booking with seamless connectivity all in one-stop. This collaboration will provide the hospitality industry with the best-in-class e-commerce and CRM solutions to drive qualified…

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FASTBOOKING and Availpro release a “shopping guide” for ITB Berlin 2018

Published on March 5, 2018

FASTBOOKING and Availpro partnered up to deliver a first-rate guide for hoteliers shopping for new hotel marketing providers… + Read More

FASTBOOKING and Availpro partnered up to deliver a first-rate guide for hoteliers shopping for new hotel marketing providers at ITB Berlin 2018. “We’ve put together a list of the top criteria to look for when selecting the ideal hotel marketing providers in the ten most important hotel…

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FASTBOOKING selects Cendyn to provide seamless connectivity and best of breed solution

Published on March 5, 2018

RE-EVALUATE AND BUILD A SUCCESSFUL BOOKING SEQUENCE INFRASTRUCTURE RETAIN YOUR GUESTS! FASTBOOKING has selected Cendyn, the leading CRM and sales platform, … + Read More

RE-EVALUATE AND BUILD A SUCCESSFUL BOOKING SEQUENCE INFRASTRUCTURE RETAIN YOUR GUESTS! FASTBOOKING has selected Cendyn, the leading CRM and sales platform,  to provide the hospitality industry with the best-of-breed CRM solution through their connectivity platform. This collaboration will provide seamless connections between CRM and FASTBOOKING’s multiple e-commerce solutions which in turn,…

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Play your cards right in finding the right providers for your marketing strategy

Published on March 2, 2018

The technology landscape for hotel marketing is growing every year. More services, more tools, and more providers make… + Read More

The technology landscape for hotel marketing is growing every year. More services, more tools, and more providers make it an even more daunting task to find the right providers for you. Quality of the technology, speed of innovation and focus are crucial factors in deciding on a provider,…

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Case Study: Beachcomber French Riviera

Published on January 30, 2018

The Beachcomber French Riviera hotel started working with TrustYou in September 2016, based on the partnership between TrustYou and FASTBOOKING. FASTBOOKING… + Read More

The Beachcomber French Riviera hotel started working with TrustYou in September 2016, based on the partnership between TrustYou and FASTBOOKING. FASTBOOKING seamlessly connects with the TrustYou platform, to help hoteliers influence all the stages of the guest journey and boost their online reputation. Through FASTBOOKING, hoteliers are given free access to…